Proving Analysts Wrong – Part II

August 2016 Volume 3 Issue 8

Do you have trouble admitting when you’re wrong? Most of us do because it is hard to admit we have made a mistake. Once we have come to a conclusion (like which political candidate to support), we tend to accept data that supports our view and ignore data that would undercut that decision. We fall into the traps of Confirmation Bias, Ignoring Inconsistent Evidence, Relying on First Impressions, and the Anchoring Effect. Structured Analytic Techniques (SATs) are designed to save us from these pitfalls.


Meet the 2016 IAFIE Instructor of the Year – Mary O’Sullivan

Special Edition

Congratulations to Mary O’Sullivan on being named 2016 Instructor of the Year by the International Association for Intelligence Education (IAFIE). Mary has been an integral part of the Pherson Associates team since 2008, developing and instructing classes that have reached thousands of analysts and students in the intelligence community and beyond.


Proving Analysts Wrong – Part I

July 2016 Volume 3 Issue 7

Do you have trouble admitting when you’re wrong? Most of us do – and one reason for this reticence is being slow to acknowledge the possibility that we have made a mistake. Let’s face it- the only thing worse than being wrong is taking too long to realize it! Mistakes are inevitable, but we have the tools to help you avoid looking like a fool who can’t admit a blunder.


School’s Out – What’s Next? You Decide!

June 2016 Volume 3 Issue 6

The end of June brings the last day of school and months of new activities. Family members’ various opinions and schedules can bring complexity to even the most basic decisions. Fortunately, we have some Decision Support Techniques to help you with your summer planning!


How to Make Your Garden Grow

May 2016 Volume 3 Issue 5

Spring is upon us, and for many of us the warmer weather means working in our yards and gardens. Gardeners are often praised for their green thumbs, but in reality there is no secret to a healthy lawn or blooming plants – all it takes is proper planning to make your garden grow. The same can be said for analysis: just as the best gardens start with a design or a plan, if you invest some time to design your project or outline your paper before getting started, your analysis will thrive!


Don’t Be an April Fool

April 2016 Volume 3 Issue 4

One of the biggest tricks analysts can play on themselves is to forget to stop and reflect before plunging into a project or initiating a keyword search for information. For example, we tell analysts that if they enter the first keywords that come to mind when searching the web, they usually will discover — often after tens of minutes have gone by — that they have reviewed several screens of data without finding a high quality source or citation. In essence, they fooled themselves into thinking that by plunging in they would save time when the opposite is true.


The Power of Silent Brainstorming

February 2016 Volume 3 Issue 2

Conducting brainstorming sessions in multiple countries for diverse customers, including banks, intelligence services, and political action committees, we have learned one major lesson: all brainstorming activities need to include a time when the participants are not allowed to talk. It sounds counterproductive, but it is really true!


New Year’s Resolutions – Now is the Time to Refresh Your Analysis

January 2016 Volume 3 Issue 1

While you are thinking about your 2016 resolutions, consider adopting new practices to counter weaknesses in your analysis. The ideal structured analytic technique to help you get started is the Structured Self-Critique.


Global Gratitude

By Randy Pherson, CEO, Globalytica LLC

Joyeuses Fêtes! Felices Fiestas! Glade Feriedage! Forhe Feiertage!  せな! Buone Feste! Mutlu Bayramlar! Trevlig Helg! No matter how you say it, the message is the same. Globalytica wishes our worldwide network of clients and partners — Happy Holidays!


Structured Analytic Techniques: The Universal Language

November 2015 Volume 2 Issue 11

Structured Analytic Techniques are gaining attention and adherents from around the world! More than 17,500 copies of Structured Analytic Techniques for Intelligence Analysis have been sold since the publication of the first edition in 2011.